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Looking good isn't self-importance, it's self-respect.

I was a menswear buyer for many years and in that time I perfected the art of translating my clients' aspirations into elegantly thought through, individual style solutions. 

My male clients welcome compassionate, efficient guidance through the minefield of "smart casual" and embrace the step-change that can be achieved through the perfect cut and fit.

My experience is that even the more conventional client is excited to discover how little they have to expand their comfort zone to completely revolutionise their self image.



Each client has their own individuality and my process is tailored to suit you.


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Fashion is the armour to survive the reality of everyday life.
— Bill Cunningham